Posts in the Web Design category

How often should you update your website?

Karen Burchill    January 19, 2016 2:43 pm   

Many business owners know that it’s important to have an updated website that accurately portrays their business to current and potential customers, but gone are the days of “build it and forget it.” This article will explain how often to update your website and the benefits of keeping your website’s content fresh. How often should […]

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Websites: The Foundation of your Online Presence

Karen Burchill    November 24, 2015 3:46 pm   

Your website is the foundation of your online presence and something not to be ignored. Potential customers will research your company online, and your website will serve as their first impression of your business and services. Consider the items below in creating a successful website for your business. Treat your website like a 24/7 employee. […]

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Your Business and the Virtual Doorway

Arin Donelson    October 23, 2015 2:03 pm   

Consumers find your business, interact with your business and review your business through many avenues online. We call this your virtual doorway. It can be time consuming and overwhelming for a small business to keep up. Your digital footprint includes your website, Google +, social media platforms and review sites. There are so many ways […]

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How Do I Keep People on My Site?

CyberInk Staff    May 30, 2015 6:03 pm   

Do people come to your site and quickly leave? There may be a few problems that are plaguing your site that leads to a visitor leaving quickly. This include: Site Speed Every second counts. If your site is taking too long to load, visitors are more likely to leave your site. Kissmetrics states that: 10 […]

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6 Signs Your Website Needs Work

CyberInk Staff    May 22, 2015 6:03 pm   

Think your website needs work? You’re probably right. In today’s world, technology changes in the blink of an eye. Sleek, professional designs that were popular just three years ago are now outdated and being replace by responsive website design. If you’re on the fence about overhauling your site’s design, here are six signs your website […]

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What Can A Web Designer Do That I Can’t?

CyberInk Staff    April 30, 2015 5:34 pm   

Creating a website entails cooperation and communication between the web designer and web developer. While a client may have a very specific idea of how the website should look, serving as the web designer for the project is much more intensive than one may realize and requires a solid base of knowledge to fill this […]

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Why Your Facebook Page Isn’t a Website

CyberInk Staff    April 21, 2015 5:20 pm   

Every business should have a Facebook page. But should a business treat its Facebook page like a website? Absolutely not! While your page may receive traffic, it is best used as a funnel to send traffic to your own branded website. If you’re still using your Facebook or other social media as a website, here […]

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Google Increases Importance of Mobile-friendly Websites

Nick Kightlinger    April 16, 2015 9:28 am   

  As of April 21, when Google rolls out its new mobile-friendly algorithm, sites that aren’t mobile-friendly will rank lower in search results than if they were mobile optimized. What does this mean for sites that aren’t mobile-friendly? Mobile searchers won’t be able to find you as easily Competitors with mobile-friendly websites will have a […]

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How Often Should I Redesign My Website?

CyberInk Staff    April 7, 2015 5:14 pm   

When was the last time your business website was redesigned? Every website will need to be redesigned at some point, but when is the right time? This is a question that’s very difficult to answer because it truly depends on a number of things. A general rule of thumb is that you should analyze your […]

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