Posts in the Social category

Social Media Posting: Good vs. Bad

Arin Donelson    November 17, 2015 4:19 pm   

You’ve realized as a business owner that you need to have a social presence online, but now you need to know what to post. Finding the right voice for your brand and gaining followers can seem overwhelming. Here are a few tips to help you out: 1) Use your social media platforms for customer service. […]

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Why Your Facebook Page Isn’t a Website

CyberInk Staff    April 21, 2015 5:20 pm   

Every business should have a Facebook page. But should a business treat its Facebook page like a website? Absolutely not! While your page may receive traffic, it is best used as a funnel to send traffic to your own branded website. If you’re still using your Facebook or other social media as a website, here […]

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How social affects the buying cycle

Arin Donelson    November 28, 2014 10:07 am   

Social has become ingrained in our day-to-day. It’s become a very powerful referral and research source for purchasing your next _______ (insert any product here). CyberInk put together a video that explains the buying cycle in detail, illustrating the touch points a brand can use to provide influence.     Developing a social strategy and managing it […]

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