Websites: The Foundation of your Online Presence

Karen Burchill    November 24, 2015 3:46 pm   

Your website is the foundation of your online presence and something not to be ignored. Potential customers will research your company online, and your website will serve as their first impression of your business and services. Consider the items below in creating a successful website for your business. Treat your website like a 24/7 employee. […]

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Social Media Posting: Good vs. Bad

Arin Donelson    November 17, 2015 4:19 pm   

You’ve realized as a business owner that you need to have a social presence online, but now you need to know what to post. Finding the right voice for your brand and gaining followers can seem overwhelming. Here are a few tips to help you out: 1) Use your social media platforms for customer service. […]

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Your Business and the Virtual Doorway

Arin Donelson    October 23, 2015 2:03 pm   

Consumers find your business, interact with your business and review your business through many avenues online. We call this your virtual doorway. It can be time consuming and overwhelming for a small business to keep up. Your digital footprint includes your website, Google +, social media platforms and review sites. There are so many ways […]

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How to Create a New Page in WordPress

CyberInk Staff    September 4, 2015 12:28 pm   

WordPress has increasingly become the go-to online spot for website creation. It offers many free and inexpensive features with various membership and hosting levels that can result in a professional looking website, if it done correctly. At CyberInk, we assist many clients with designing and creating or fixing their WordPress-generated website. While certain tasks should […]

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Making a Blog the Right Way in WordPress

CyberInk Staff    August 31, 2015 12:28 pm   

Some online resources will tell you that you can have your own blog in no time at all by simply setting up an account and jumping right in, but fail to provide you with detailed steps on how to accomplish it. Others will provide the steps, but either oversimplify it or complicate matters with HTML […]

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9 Solutions to Common WordPress Problems

CyberInk Staff    August 27, 2015 12:55 pm   

WordPress is one of the most popular avenues to creating nearly any kind of website. However, similar to a website built on a different platform, there will be obstacles standing in the way of your website performing at an optimum level. The CyberInk team specializes in website design, which means we have created solutions for a multitude […]

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Are You Using Photos Creatively on Your Site?

CyberInk Staff    August 15, 2015 2:17 pm   

Integrating creatives photos in your website design is a necessity in 2015 and beyond. Imagery can do everything from set the mood of a blog post to helping you land more email subscribers. It’s all about using images creatively to get into the mind of the viewer. Here are a few ways to use photos creatively […]

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The Best Way to Use Video to Improve Your Site

CyberInk Staff    August 7, 2015 2:46 pm   

At CyberInk, we know that video can improve your site drastically, but videos need to be utilized correctly. For most sites, auto-playing videos will often lead visitors to leave your site the moment the video starts. However, when properly utilized, videos in your website design can make your site more “shareable” and can lead to […]

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7 Ways to Use Google Analytics to Gain More Traffic

CyberInk Staff    June 22, 2015 9:51 am   

Gaining traffic is one of the most important aspects of owning a website aside from conversion rates. Using Google Analytics, you can gain more traffic and earn more money as a result. This can be done in numerous ways, here are the seven most effective techniques from CyberInk: Find what visitors are interested in. Where […]

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How to Get the Most Information from Google Analytics

CyberInk Staff    June 18, 2015 10:04 am   

Setting up a Google Analytics account and merely placing the code on your website isn’t going to provide you with the utmost information. Instead, small tweaks will allow you to: Have a clear path of your visitor’s behavior Optimize lackluster pages Optimize conversion rates The more that you can make Analytics refined to your site’s […]

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