Blog

6 Signs Your Website Needs Work

CyberInk Staff    May 22, 2015 6:03 pm   

Think your website needs work? You’re probably right. In today’s world, technology changes in the blink of an eye. Sleek, professional designs that were popular just three years ago are now outdated. If you’re on the fence about overhauling your site’s design, here are six signs your website needs some work: 1. Your Site’s Design […]

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Why Isn’t Anyone Coming to My Website?

CyberInk Staff    May 18, 2015 6:03 pm   

You built a website. You’ve posted some great content. So, why isn’t anyone coming to your website? There are a number of reasons why your site isn’t getting the traffic you desire. Your Site Isn’t Optimized You know the old saying, “build it, and they will come”? That definitely does not apply to websites. If […]

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9 Things You Should Understand About Your Digital Presence

CyberInk Staff    May 5, 2015 10:46 am   

Ensuring that a company has a substantial digital presence should be a top priority in any marketing strategy. As consumers turn more to the internet and search engines for entertainment, socialization and business recommendations, a company that ignores the importance of effectively using digital channels to reach potential leads will not survive. If your company […]

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What Can A Web Designer Do That I Can’t?

CyberInk Staff    April 30, 2015 5:34 pm   

Creating a website entails cooperation and communication between the web designer and web developer. While a client may have a very specific idea of how the website should look, serving as the web designer for the project is much more intensive than one may realize and requires a solid base of knowledge to fill this […]

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Why Isn’t My Website on Google’s Front Page?

CyberInk Staff    April 24, 2015 5:04 pm   

Are you disappointed to find that your website is not on the first page of results when you search for keywords, phrase or queries related to your website? If you are like other swarms of other website owners, you may find yourself wondering, “Why isn’t my website on Google’s front page?” Search engines, like Google, […]

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Why Your Facebook Page Isn’t a Website

CyberInk Staff    April 21, 2015 5:20 pm   

Every business should have a Facebook page. But should a business treat its Facebook page like a website? Absolutely not! While your page may receive traffic, it is best used as a funnel to send traffic to your own branded website. If you’re still using your Facebook or other social media as a website, here […]

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Google Increases Importance of Mobile-friendly Websites

Nick Kightlinger    April 16, 2015 9:28 am   

  As of April 21, when Google rolls out its new mobile-friendly algorithm, sites that aren’t mobile-friendly will rank lower in search results than if they were mobile optimized. What does this mean for sites that aren’t mobile-friendly? Mobile searchers won’t be able to find you as easily Competitors with mobile-friendly websites will have a […]

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How Do I Get More Traffic on My Website?

CyberInk Staff    April 14, 2015 3:57 pm   

During website design, the goal is to create a site that users will want to engage with and spend lots of time on. Once you have a website, the main goal might be to drive as much traffic to your site as possible. If you’re selling a product or service, the goal is to drive […]

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How Often Should I Redesign My Website?

CyberInk Staff    April 7, 2015 5:14 pm   

When was the last time your business website was redesigned? Every website will need to be redesigned at some point, but when is the right time? This is a question that’s very difficult to answer because it truly depends on a number of things. A general rule of thumb is that you should analyze your […]

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CyberInk Wins Two American Advertising Awards

Jeff McCullor    March 31, 2015 3:07 pm   

On Friday, March 27th the Erie Adclub hosted the American Advertising Awards at the Ambassador Banquet & Conference Center. The very cool theme of this year’s show was “The Working Dead”, a take on the AMC show, The Walking Dead. We won two silver awards. One for our video, The Importance of Social Media in the Buying […]

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